Product Overview
Add professional-level video to your Web communications toolbox with a complete understanding of the process, potential and limitations of Web video. Step up from the mini-cam experience with this solid introduction to professional planning and production techniques, ensuring that your video meets the same standards you set for every other communication program element. Audio, lighting, editing, encoding, are just a few of the essentials you learn how the pros produce top notch video for the Web. The companion Web site includes planning and production templates, demo files, and blog updates to help you put it all to work for you on a daily basis.
Contents:
Chapter 1: Making Great Web Video
Chapter 2: Essential Preproduction
Chapter 3: Audio is Half You Program
Chapter 4: Great Video Needs Great Lighting
Chapter 5: Videography for the Web
Chapter 6: Telling Your Story with Visuals
Chapter 7: Editing Considerations
Chapter 8: Encoding Video for the Web
Chapter 9: Understanding Flash Video
Chapter 10: Podcasting & RSS Essentials
Chapter 11: Hosting the Video
Chapter 12: Promoting Your Video
Chapter 13: Monetizing Your Video
©2010, 306 pages
ISBN
978-0-240-81509-1
