In The Hands-On Guide Video Blogging and Podcasting industry experts explain these emerging media tools from a professional perspective. Quickly learn the technical aspects of video blogging and podcasting along with their business and financial ramifications.
This book contains:
Step-by-step instructions to quickly launch a Podcast or video blog
The basics of multimedia use in blogging and the most relevant text-blog technologies
Podcast and video blog technology uses in business/corporate, education, customer communication, and entertainment contexts
Concise, understandable breakdowns of all relevant videoblogging and Podcasting buzzwords, acronyms, and related multimedia technologies
Coverage of tools, production techniques, new technologies, multimedia blog basics, monetization, and licensing
Case studies that analyze successful for-profit and not-for-profit podcasts and video blogs. ©2006, 360 pages.