Radio-Television-Cable Management, Third Edition
This real-world look at R-TV-Cable management, by authors with extensive communications experience, explores the essentials of broadcast management, stressing the need for excellence balanced with the needs of the public, the owners, and the Federal Communications Commission.James A. Brown is associate professor of telecommunications and film at The University of Alabama. He has served as broadcast media consultant to CBS, the Bertlesmann Foundation and the government of Aruba. Warld L. Quaal is currently serving as management counselor to the Tribune Broadcasting Company, where he served as president. In 1973, Mr. Quaal was the recipient of the National Association of Broadcasters Distinguised Service Award, its highest honor.